Winsales has accompanied Rothenberger AG and supported them in digitizing their sales force. The magazine Profibörse describes the process of digitalization and the associated successes of Rothenberger AG. In issue 3/ 2022, pages 6 & 7 report on the digitalization of Rothenberger AG’s field service. Steffen Siebert, Managing Director of Sales for the DACH region of Rothenberger AG, explains the motives for the digital change, highlighting the importance and added value of the process.

Rothenberger’s first step was to focus on digital selling, which is a complex and multi-layered topic area for the company. Siebert says about this: “It quickly became apparent that digital conversations have advantages especially when it comes to accessing data or visualizing products.”

We are very proud to have supported Rothenberger AG along the way! Many thanks for the appreciative cooperation.